
We're Fiction

It's great to meet you!
Our story
Founded in 2017, Fiction was created by Common Desk, a Dallas-based coworking brand, to make coffee more intentional for those craving quality drinks and friendly faces. Fiction Coffee strips down the pretentiousness of coffee and gives everyone, no matter their level of coffee literacy the best product possible. Our partners at La Colombe focus on what's in the cup while we focus on the service and creativity around it. Our biggest passion at Fiction is using coffee as an avenue to better days, creating moments where people belong and feel known.
We're biased, but we believe our people are best in class, and we pride ourselves on the southern hospitality we display. In practice, that looks like never charging for a remake if someone doesn't like their drink, knowing our regulars by name, and creating an approachable menu of coffee concoctions that delight.
There are countless coffee bars in the nation, but we believe that there's none quite like Fiction, inside Common Desk.
Fiction Coffee is an experience that beckons people to come in, find a seat, and stay awhile. We put hospitality first, we serve our customers with all that we have, and we offer an experience that’s unique enough to make you feel like you just might have escaped reality.



Our mission + values
To make days better by creating thoughtful moments, human connection, and a sense of belonging for all.
Value everyone
Serve first
Keep it real
Develop others
Challenge norms
Have a blast